Helping Custom Home Builders Get Budget-Ready, Land-Ready Design Consultations
Using Our AI Qualification System

By using the newest & most effective AI systems in the industry.

Frequently Asked Questions

Your Questions, Answered Clearly

“We’ve tried Google Ads before and they didn’t work. Why would this be different?”

Most builders have tried ads without proper qualification or follow-up.
Traffic isn’t the problem, unqualified prospects are.

Higham Media uses the AI-Driven Builder Qualification System to filter prospects before they ever reach you. We screen for budget, land ownership, timeline, and build readiness, so you only speak with serious homeowners, not tire-kickers.

Ads without qualification waste money.
Ads with qualification build pipelines.

“Can you actually get people who already own land?”

Yes, and this is one of our core filters.

Our system is designed to exclude anyone without land (unless you choose otherwise). Prospects must confirm land ownership, location, and zoning suitability before they can book a design consultation.

You stop spending time educating people who are years away and start speaking with homeowners ready to build.

“Our sales cycle is long. Won’t leads go cold?”

That’s exactly why automation matters.

Custom homes have long decision cycles, but most builders lose deals due to slow or nonexistent follow-up. We solve this with automated nurture sequences that keep you top-of-mind for months, without you chasing leads.

When prospects are ready, you’re the builder they remember.

“We rely heavily on architect referrals. Why change what works?”

Referrals are valuable, but they’re unpredictable and unscalable.

We don’t replace referrals; we remove your dependence on them.
Our system gives you a parallel pipeline of direct-to-builder inquiries so your business isn’t at the mercy of external partners.

The strongest builders have multiple acquisition channels.

“What kind of results should we realistically expect?”

Within 60–90 days, most builders see:

15–30 qualified design consultations per month

3–5 premium project opportunities

Higher budgets and better project fit

A predictable, trackable pipeline

One signed project typically covers years of marketing investment.

“How do you prevent low-budget or unrealistic prospects?”

We don’t “hope” people can afford you — we verify it upfront.

Our AI qualification process filters by:

Minimum build budget

Build size and scope

Timeline realism

Location suitability

If they don’t meet your criteria, they don’t reach your calendar. Simple.

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